One Door
Nike x Goodfoot
Toronto, Canada - 2007
In collaboration, Nike and Goodfoot Toronto opened the highly anticipated One Door sneaker boutique in celebration of the 25th Anniversary of the iconic Air Force One model. United Front executed the design and layout for the space, creating a wholly dedicated environment to the celebratory occasion.
Nike Vintage Installation
Nike x Goodfoot
Toronto and Vancouver, Canada - 2006
Goodfoot in conjunction with Nike celebrated the release of their Nike vintage running collection. United Front handled the design and execution of a buildout that coincided with the theme of the release. A vintage 1970’s VW van, 1970’s motif and apparel were used to establish the connection within the project located in the Goodfoot parking lot.
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Joga Bonito
Nike x Goodfoot x Virus
Toronto, Canada - 2006
Joga Bonito, directly translated “play beautifully” in Portuguese was a football associated initiative created by Nike to promote fair play and sportsmanship. Goodfoot in conjunction with Nike Canada launched a world football-inspired installation to coincide with the initiative. Vancouver-based visual artist Virus created the installation themed around the soccer pitch Flamengo Park in Brazil.
Zvezdochka Project
Nike x Goodfoot x Marc Newson
Toronto, Canada - 2004
Seminal industrial designer Marc Newson created the Nike Zvesdochka. Gaining inspiration for his modular shoe design watching Russian astronauts exercise while working for the Russian Space Institute, Newson and Nike collaborated on the silhouette named after the fifth Russian dog to go to space. Goodfoot, as one of only five stores in the world, held a special invitation only event to celebrate the release.
Look Ma No Brakes
Toronto, Canada and Berlin, Germany - 2007
www.lookmanobrakes.com
United Front in collaboration with Toronto cycling mainstay La Carrera created a traveling exhibition with New York City artists stash and Futura. The exhibition, held bike races in each participating city, and culminated with both artists designing their own version of the Colnago master Pista steel track frame. To coincide with the Colnago bike frames, United Front produced a full range of cycling based clothing and bags.
IT'S ALL GOOD
Vancouver, Canada - 2006
To celebrate the opening of the Vancouver Goodfoot, in 2006, United Front and New York photographer Boogie held an exhibiton on the eve of the opening. A photobook was compiled between the two for the event, featuring work from Boogie’s “it’s All Good” book. Limited monographs of the work were produced solely for the event.
Mike Giant Exhibition
Toronto, Canada - Nomad, 2006
Unitedfront was fortunate enough to curate an exhibition showcasing Mike Giant's signature black ink graphics that mix tattoo styles, Mexican folk art and Japanese illustration. Whether it be on concrete, paper or skin, the line quality of his work bring depth and soul to his buxom bong-hitting ladies and multi-limbed East-Indian goddesses.
